The 128th annual Rochester Lilac Festival officially opened Friday at Highland Park, kicking off 10 days of music, food, art, and entertainment as visitors gather to celebrate spring in the Flower City.
Festival organizers say the event coincides with the peak bloom of the Northeast’s largest collection of lilacs and continues a tradition that has become synonymous with the start of spring in Rochester.
Opening day ceremonies included the unveiling of the festival’s 2026 official poster by Rochester artist David Corbin. Corbin, a SUNY Brockport graduate, is also the author of “Ninety-Eight Nights,” a book detailing his recovery and life following a near-fatal accident that left him quadriplegic.
“This was such an honor and artistic thrill to be able to create the poster and work with really dedicated people who care about the event as much as they do,” Corbin said.
Festival Executive Producer Jenny LoMaglio was joined at the ceremony by Adam Bello, Rochester Deputy Mayor Michael Burns, and Don Jeffries.
Organizers say several new attractions have been added this year, including the Lilac Tasting Table featuring local restaurants and beverage makers, the Bloom & Breathe Lounge for relaxation, and expanded zero-waste zones focused on sustainability efforts.
The festival also continues to offer returning favorites, including the Lilac Local Farmers Market, Art in the Park, the Small Business Circle, the Lilac Parade, and the 47th annual Lilac Run. Nearly 60 musical performances are planned throughout the 10-day event on the KeyBank Center Stage.
Additional family-friendly programming includes the Sprouts Stage, enhanced Seniors Day activities, free water refill stations, accessibility accommodations including ASL interpretation for headline performances, and a sensory space for guests.
“This festival belongs to the community, and everything we do is centered around that,” LoMaglio said. “We want people to come here, feel connected, and create memories together.”
County Executive Bello called the festival one of the region’s most cherished traditions, while city and tourism leaders highlighted the event’s role in supporting Rochester’s tourism economy and showcasing the city to visitors from across the region.
